Description:AVON is an American-British multinational cosmetics,skin care, perfume and personal care company, based in London, Introduced in 1886, owned by Natura & Co, the Brazilian multinational cosmetics, Natura&Co has engaged in scouting top Israeli beauty technologies and startups that will change the future of beauty and wellness and promote Natura’s journey towards sustainability in the industry through tech, The Brazilian company has launched the Natura Innovation Challenge in Israel with Israeli-founded boutique consulting and tech events agency Tech It Forward, to identify promising beauty-related research, technologies, and ventures that further their vision.